If you find yourself asking this question frequently...
"We have a ton of clients and a stellar team, but our profit sucks. What gives?"
...first, I’d love to give you some major kudos!
Look, you’ve got one of the biggest hurdles to growth tackled -- sales and marketing.
You’re securing new clients. They’re saying yes to your proposals.
But, you’ve now hit the next growth hurdle: operations and profitability.
And, in my experience, I’ve found that the challenge often starts with your client estimates.
The big mistake you’re likely making (don’t worry, you’re in good company) is that there’s quite a gap between the scope of work outlined in your estimates and the amount of work actually required to make the client happy.
Because your estimate isn’t an accurate reflection of the work involved, you are way underpricing the project. This, of course, leaves you with none to very little profit.
How do you fix this problem? Well, you get better at estimates by using the 6 strategies I've outlined in this free guide.